The Apple Card is here! The Apple Card is here! I’m somebody now!

Just like Navin Johnson in Steve Martin’s “The Jerk”, I’m excited. Sitting on my couch this morning going over this last week’s expenses I saw the invitation to apply for the Apple Card right there on my phone. I couldn’t believe how easy it was. Click the link. Enter some info. Wait a little bit […]

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Return on Expense (ROE)

I hadn’t  heard of Return on Expense either. So I am taking credit for coining the phrase.  If you know otherwise, please let me know! How do we best determine the value of our rewards?  Sometimes it is easy, a card offers a straight 2% cash back.  Your return on any expense made with that […]

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